7 THINGS TO KEEP IN MIND BEFORE CHOOSING A SOFTWARE FOR YOUR RESTAURANT OPERATIONS.

choosing-right-software-for-your-restaurant-operations

A Restaurant Management System is chosen in a way such that it is designed with the best capabilities of promoting the business to the next level and yielding high profits and capturing the heart and trust of the customers. It is very important that the restaurant operations are managed and tracked effectively for an efficient working of the management and ultimately gaining profits.

Running a good hospitality business is a great risk and carries lot of challenges. Hence it is very important to understand the functioning of the management and choose the best software that can handle the day to day operations very well. There are many features and objectives of any restaurant management software which are basically designed to carry out the most common functions that include order taking, quality, billing and maintaining the finance etc. However there are few points to be kept in mind while choosing a software for any restaurant operations.

We Expodine are here to give you the best in the market without entering into dilemma of choosing the exact software because our product takes care of all the needs and requirement for running the business in the most effective way possible. Few options to be noticed while deploying the software into the business are as follows:

  • Simple Menu Set-up: Customers love dynamic and flexible menu listing along with the prices. Hence having a simple configuration and setup of menu designs invites more trust.
  • Tracking of Sales and Performance Reporting: It is helpful to keep an analytics track of the bestselling items in the menu, the prices, peak time of sales in a day, location and best servers for improving the business and reporting details for comparing the performances.
  • Ordering and Payment Facility: A secure payment process and table-side billing are some of the ways of attracting the customers and increase the guest satisfaction.
  • Best Employee Management: Tracking the working hours and productivity of the employees. Different access and security levels can be set up according to the business to calculate the sales performance and monitor the performance of the employee and calculate their payroll.
  • Inventory Control: It is important that the restaurant management software has inventory feature to ensure profitability and Long-term success by keeping a record of every item sold.
  • Technical Support: A good technical support team is needed for the initial setup, periodic software updates and training of the product.
  • Maintaining Customer Database: Restaurants tend to maintain lot of customer information like transaction details, surveys, reward programs and functions which are very valuable. Hence the restaurant operation software’s are expected to maintain those with high security and use it for careful promotion and communications.

It is always a happy dinning if the ambience is peaceful and facilities are compatible with the latest technology.

 

PROMOTE YOUR RESTAURANT WITH THESE SIMPLE TECHNIQUES TO GENERATE SALES

The Best Restaurant POS System

Just because you have a small budget doesn’t mean that you have to settle for small marketing approaches. With these simple and cost-effective advertising tactics, you won’t believe how much business you will be able to generate – and you may even be shocked to find that you have some money left over in your budget (and you’ll certainly start enjoying a surge in your revenue).

Use Social Media Platforms

If you’re not using social media, you’re losing business. Get involved with the various social platforms to find what works best for your cuisine, customer base, and concept. You’ll want to post content with keywords that relate to your concept, cuisine or menu. Post photos of the restaurant, offer educational posts about culinary topics and sponsor community or charitable causes.

Get Your Website Ready

You need a functional website with responsive design to get anywhere in marketing your restaurant. Make this your first priority because almost all of the best marketing ideas depend on having a website to anchor them. Publicize your website on all your advertising, promotional materials and stationery because it’s just as important as the restaurant’s physical address

Optimize Your Online Presence

Claim your listings in local directories and restaurant review sites. Join the local chamber of commerce and business organizations. Send out press releases to local newspapers, magazines, schools and nearby manufacturing facilities to let them know your restaurant is open for business. Get your menu online on your website or through a third-party provider. Customers make reservations and place orders from their smartphones, so they need to be able to find your restaurant and menu online.

Foodie Photos

If you’ve ever logged onto Instagram, you’ll understand that food photography is alive and well.

Arguably the very best way to promote your restaurant online is with high-quality, drool-inducing photos. Visual content is in high demand online these days, and having delicious looking photos on your website and across various social media outlets is essential for drawing hungry eyes.

Blogging

Blogging is a very effective way to advertise your restaurant and stay on budget. You don’t have to go crazy; just a basic blog that features fresh, relevant and attention-grabbing content (images of your food, posts about exciting upcoming events, new menu items, etc).

Promote your blog on your website and on your social media profiles. You won’t believe how much business you will be able to generate from a basic blog.

What types of marketing tactics are you employing to promote your restaurant? What has worked the best for you? Share your success stories with us! We’d love to hear them!